Janpath media relations

A PR AGENCY IN JANPATH THAT GETS YOU quoted - in the papers, on the panels, and in the rooms where Delhi decides what matters. CredPR runs media relations from Janpath for founders, institutions and policy-led brands.

CredPR is a PR agency in Janpath working the short distance between your story and the newsrooms that shape it. Connaught Place, Barakhamba Road, Rajpath and the Lutyens corridor sit within a ten-minute walk of our desks.

We handle press strategy, journalist relationships, crisis response and thought leadership for companies that need real coverage in Delhi's business and English press - not a folder of unread clippings.

Every account gets a named lead, a monthly narrative plan and a reporter map built street by street outward from Janpath, so outreach starts with people who already take our call.

Delhi press office

The Janpath media ecosystem

From Janpath you can reach most of the capital's decision-making press in a single afternoon. Our team maps the beat reporters, bureau chiefs, wire desks and columnists who actually move a story, and keeps those relationships warm on your behalf all year.

BEAT REPORTERS

THE DAILY NEWS DESK

The reporters who file three stories a day and decide whether your announcement becomes a paragraph or a phone call. We know their beats, deadlines and what they are already tired of reading.

BUSINESS PRESS

MARKETS AND EARNINGS DESKS

Analysts, fund managers and the editors who translate a quarterly number into a headline. We prepare the numbers, the context and the one line you want quoted in the second paragraph.

POLICY

SOUTH BLOCK AND THINK TANKS

Ministries, regulators, standing committees and the research shops that brief them. Useful when your story needs a policy frame rather than a product frame.

WIRES

PTI, ANI AND IANS

The agencies that syndicate a single line to hundreds of outlets before lunch. Getting the wire copy right matters more than getting the exclusive.

BROADCAST

STUDIO AND PANEL BOOKERS

Primetime producers and bookers who need a spokesperson with a clear position and twenty seconds of usable answer. We prepare both.

TRADE MEDIA

SECTOR-SPECIFIC EDITORS

The niche publications your customers and investors actually read. Smaller circulations, sharper questions, and far longer shelf life than a general news hit.

REGIONAL LANGUAGE

HINDI AND VERNACULAR DESKS

Coverage that reaches beyond the English-reading corridor. We brief Hindi desks directly rather than assuming a translated release will land.

ANALYSTS

RESEARCH AND RATING NOTES

The people whose notes shape how the press frames your category. We keep them briefed on the record, so the off-the-record version is not the only one circulating.

EVENTS

CONCLAVES AND SUMMITS

Delhi's calendar of panels, summits and industry conclaves, and the organisers who fill them. A speaking slot often earns more coverage than a press release.

CRISIS

RAPID RESPONSE NETWORK

A standing line to spokespeople, legal counsel and friendly desks when a story breaks badly at 9pm. The first four hours decide the next four weeks.

DIGITAL

SEARCH AND SOCIAL AMPLIFICATION

Coverage that ranks, gets shared and stays findable. We pair earned media with owned distribution so a single interview keeps working for months.

In Delhi, proximity is leverage. Janpath puts you inside the news cycle instead of waiting outside it.

Lutyens corridor outreach

Moments when a Janpath PR team earns its fee

Most PR budgets are wasted on quiet months. These are the moments when having a team in Janpath, with numbers in their phone, changes the outcome.

YOU HAVE NEWS AND NO RELATIONSHIPS

YOU HAVE NEWS AND NO RELATIONSHIPS

A funding round, a plant opening, a big hire - and no reporter who will pick up. We start the calls from Janpath the same week, not after three months of onboarding.

PLAN A LAUNCH →
A REPORTER CALLED AND YOU FROZE

A REPORTER CALLED AND YOU FROZE

One unguarded sentence can define a quarter. We draft the holding line, brief the spokesperson and stay on the call list until the story is filed and settled.

SET UP CRISIS COVER →
YOUR COMPETITOR IS EVERYWHERE

YOUR COMPETITOR IS EVERYWHERE

Share of voice is won beat by beat. We map where they are getting quoted, which desks are carrying them, and build a counter-narrative that gives editors a reason to switch.

REBUILD SHARE OF VOICE →
YOU NEED ONE SPECIFIC EDITOR

YOU NEED ONE SPECIFIC EDITOR

The one profile, the one panel, the one byline that would change how your category sees you. We work the relationship from Janpath rather than pitching cold into a general inbox.

TARGET AN EDITOR →
YOUR FOUNDERS ARE INVISIBLE

YOUR FOUNDERS ARE INVISIBLE

Investors and customers search names before they sign. We build a positioning programme - op-eds, interviews, panels - so leadership becomes the default quote on the subject.

POSITION A FOUNDER →
A POLICY SHIFT HITS YOUR SECTOR

A POLICY SHIFT HITS YOUR SECTOR

When a regulation moves, the press needs a comment by evening. We translate the filing into plain language and place your view with the desks that set the follow-up agenda.

BRIEF ON POLICY →
YOUR LAST AGENCY SENT CLIPPINGS

YOUR LAST AGENCY SENT CLIPPINGS

Volume is not impact. We audit what the coverage actually did - message pull-through, journalist quality, inbound movement - and rebuild the programme around outcomes.

AUDIT YOUR COVERAGE →
YOU ARE ENTERING DELHI FOR THE FIRST TIME

YOU ARE ENTERING DELHI FOR THE FIRST TIME

New market, no contacts, unfamiliar press etiquette. A Janpath-based team gives you a standing presence in the capital without hiring a full in-house function.

ENTER THE DELHI MARKET →
YOUR EVENT NEEDS AN AUDIENCE

YOUR EVENT NEEDS AN AUDIENCE

A summit, a roundtable, a store opening. We fill the room with journalists and analysts who will write about it, then follow up while the story is still warm.

PROMOTE AN EVENT →
YOU NEED COVERAGE YOU CAN MEASURE

YOU NEED COVERAGE YOU CAN MEASURE

Boards ask what the retainer bought. We report share of voice, message pull-through and journalist-level detail, so the answer is a trend line rather than an anecdote.

SEE REPORTING OPTIONS →
Crisis comms from Janpath

What a PR agency in Janpath actually does for you

Our Janpath team runs the full communications stack - strategy, outreach, spokesperson prep and measurement - with one named lead accountable for the account from first brief to monthly review.

01

MEDIA RELATIONS

RELATIONSHIPS FIRST, RELEASES SECOND.

Beat-by-beat outreach to the reporters who cover your sector, run from our Janpath office so meetings happen in person rather than over a cold email thread.

DISCUSS MEDIA RELATIONS →
02

PRESS OFFICE

SOMEONE ALWAYS ANSWERS.

A standing Delhi press office that handles inbound queries, drafts statements and turns around comment requests inside the news cycle rather than a day after it closes.

SET UP A PRESS OFFICE →
03

CRISIS AND ISSUES MANAGEMENT

CALM IS A STRATEGY.

Holding statements, spokesperson prep and a rapid-response line for the days when a single paragraph decides how the next quarter gets reported.

DISCUSS CRISIS SUPPORT →
04

FOUNDER AND EXECUTIVE POSITIONING

BECOME THE REFERENCE POINT.

Op-eds, panel placements and profile interviews that make your leadership the default quote on the subject, built over months rather than one lucky interview.

POSITION YOUR LEADERSHIP →
05

POLICY AND PUBLIC AFFAIRS

FRAMED FOR THE ROOM IT LANDS IN.

Stakeholder mapping across ministries, regulators, think tanks and industry bodies, with messaging that survives a Delhi news cycle and a parliamentary question.

DISCUSS PUBLIC AFFAIRS →
06

LAUNCH COMMUNICATIONS

SEQUENCE BEATS SPRAY.

Embargo plans, exclusive sequencing and a press kit that gives every desk a different reason to write, so the story runs for a week instead of an hour.

PLAN YOUR LAUNCH →
07

THOUGHT LEADERSHIP PROGRAMMES

PUBLISH SOMETHING WORTH QUOTING.

Byline series, original research and closed-door roundtables that generate coverage you do not have to chase, because the substance does the pitching for you.

BUILD A THOUGHT PROGRAMME →
08

SPOKESPERSON MEDIA TRAINING

PRACTICE IS THE ONLY SHORTCUT.

Camera-ready drills for founders and executives, run in our Janpath studio or yours, with recorded playback, critique and a repeat session before the big interview.

BOOK MEDIA TRAINING →
09

MEASUREMENT AND REPORTING

NUMBERS, NOT ADJECTIVES.

Share of voice, message pull-through and journalist-level reporting instead of a stack of unread clippings, reviewed with you every month against agreed targets.

SEE MEASUREMENT →
10

NEWSROOM EVENTS AND ROUNDTABLES

BRING THE ROOM TO YOU.

Editors' briefings, analyst sessions and press roundtables hosted minutes from Janpath, at venues the Delhi press already know and are willing to attend.

HOST A ROUNDTABLE →
Founder positioning

Built to work alongside your team, not around it

The best PR outcomes happen when the agency and the in-house team are reading from the same brief.

We plug into your marketing, legal and leadership workflows from a Janpath base, so approvals move fast and nobody is guessing what was promised to whom.

SERIES A TO SERIES C

You need investor-grade coverage and a founder narrative that survives due diligence, with a Janpath team briefing the business desks before the round is announced.

REGULATED SECTORS

Fintech, pharma, energy or telecom - where every public statement passes legal, and the press still needs an answer before the market opens.

GLOBAL BRAND, INDIA ENTRY

Head office has the messaging, you need the Delhi relationships. We localise the narrative and run the press office from Janpath.

IN-HOUSE TEAM OF ONE

A solo communications lead who needs senior counsel, extra hands on outreach and someone to split the crisis shift with.

One shared tracker. One weekly call. One named lead who knows your account without checking notes.

Policy and public affairs PR

Where we focus first

GET THE NARRATIVE RIGHT
01 / TARGET

GET THE NARRATIVE RIGHT

Before a single pitch goes out, we agree what you are the answer to. A sharp, defensible position beats ten generic story angles and gives every reporter the same clear reason to write.

Explore: Positioning audit · Message house · Proof points · Spokesperson brief

MAP THE RIGHT NEWSROOMS
02 / TARGET

MAP THE RIGHT NEWSROOMS

Not every Delhi desk matters to you. We build a reporter map by beat, outlet and influence, starting from the corridors around Janpath and widening only where it earns coverage.

Explore: Reporter mapping · Beat analysis · Outlet prioritisation · Contact hygiene

BUILD JOURNALIST RELATIONSHIPS
03 / TARGET

BUILD JOURNALIST RELATIONSHIPS

Coffee, briefings, background calls - the unglamorous work that means your name is recognised when the story breaks. Relationships are the only durable asset in this business.

Explore: Background briefings · Newsroom visits · Editors' roundtables · Analyst intros

CREATE COVERAGE THAT COMPOUNDS
04 / TARGET

CREATE COVERAGE THAT COMPOUNDS

A single hit fades by Friday. We sequence launches, bylines and research so each piece of coverage makes the next one easier to place and easier to find in search.

Explore: Exclusive sequencing · Byline programme · Original research · Earned-to-owned flow

PREPARE FOR THE BAD DAY
05 / TARGET

PREPARE FOR THE BAD DAY

Every account gets a crisis playbook before it needs one: holding statements, escalation paths, spokesperson order and a response line that works at 11pm on a Sunday.

Explore: Crisis playbook · Holding statements · Spokesperson drills · Escalation matrix

PROVE WHAT IT EARNED
06 / TARGET

PROVE WHAT IT EARNED

Monthly reporting ties coverage back to message pull-through, share of voice and inbound interest, so renewals are a conversation about results rather than a leap of faith.

Explore: Share of voice · Message pull-through · Sentiment tracking · Board-ready summaries

Newsroom relationships

BECAUSE PR AGENCY IN JANPATH SHOULD CONTRIBUTE TO THE BUSINESS STORY

CredPR focuses on outcomes that compound - discovery, trust, and growth in Janpath.

01 / APPROACH

Business-first thinking

CredPR approaches Pr Agency with practical focus on outcomes that matter in Janpath.

02 / APPROACH

Clear strategy

CredPR approaches Pr Agency with practical focus on outcomes that matter in Janpath.

03 / APPROACH

Relevant expertise

CredPR approaches Pr Agency with practical focus on outcomes that matter in Janpath.

04 / APPROACH

Measurable outcomes

CredPR approaches Pr Agency with practical focus on outcomes that matter in Janpath.

05 / APPROACH

Integrated delivery

CredPR approaches Pr Agency with practical focus on outcomes that matter in Janpath.

06 / APPROACH

Local Janpath perspective

CredPR approaches Pr Agency with practical focus on outcomes that matter in Janpath.

Regional to national coverage

START WITH THE OBJECTIVE. BUILD THE RIGHT PLAN.

01

UNDERSTAND

A practical step in how CredPR runs pr agency in janpath engagements in Janpath.

02

IDENTIFY

A practical step in how CredPR runs pr agency in janpath engagements in Janpath.

03

STRATEGISE

A practical step in how CredPR runs pr agency in janpath engagements in Janpath.

04

ACTIVATE

A practical step in how CredPR runs pr agency in janpath engagements in Janpath.

05

MEASURE

A practical step in how CredPR runs pr agency in janpath engagements in Janpath.

08 - THE CRED DIFFERENCE

A PARTNER FOR EVERY PR AGENCY IN JANPATH MOMENT

From first visibility to long-term growth in Janpath.

Your pr agency in janpath needs evolve as the business evolves - launches, growth, new markets, and moments when performance matters most.

CredPR is designed to grow with those needs, giving you specialist pr agency in janpath expertise without losing sight of the larger goal.

Thought leadership programmes

FREQUENTLY ASKED QUESTIONS

Answers about how CredPR approaches pr agency in janpath, scope, and collaboration in Janpath.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

CredPR helps teams plan and deliver Pr Agency in Janpath with clear scope, reporting, and accountability.

Reputation management

YOUR GROWTH IS BEING BUILT EVERY DAY.

Every search, click, page and conversion contributes to how your business is discovered in Janpath.

The opportunity is to make that growth intentional.

CredPR helps businesses turn pr agency in janpath into a system that earns attention and builds trust.

Ready to build yours?